You are Rugby material

You don't fit in. Just our type.

Too tall. Too short. Too heavy. Too skinny. Most sports has a way of telling people they’re built wrong. Rugby has a place for all of them.

For CBRU Rugby Brasil, we created a series of posters turning those labels into an invitation to play. Whatever your shape, size, or strength, there’s a place for you on the team.

You are rugby material.

Too tall. Too short. Too heavy. Too skinny. Most sports has a way of telling people they’re built wrong. Rugby has a place for all of them.

For CBRU Rugby Brasil, we created a series of posters turning those labels into an invitation to play. Whatever your shape, size, or strength, there’s a place for you on the team.

You are rugby material.

Type with character.

We photographed real rugby players and hand-drew the lettering to reflect each athlete's build: broad and heavy, tall and slender, or short and compact. Every letter was designed to make the very traits they'd been judged for a proud part of the story.